A Little About Us

Welcome to uniMAD – the Media, Arts and Design Research Centre.

uniMAD aims at developing high quality research and promoting the artistic, theoretical and technological development in Media, Cinema, Photography, Web Design, Information Technology, Graphic Design, Industrial Design and Digital Arts. The Research Centre will also strive to promote communication and cooperation among researchers and regional, national and international policy makers, so as to improve and enhance the development of specific knowledge.

Research Areas

uniMAD as interdisciplinary research center.


Artists and photographers endowed with skills and critical capacity to develop photographic discourse in its various aspects, both professional and authorial.


Specialists in areas such as 3D modeling, VR/AR, interactive installations, video games, graphic animation and video mapping and, production and multimedia production in general.


Specialists with with great talent to develop concepts in the image arts, namely in the areas of video, photography, sound and lighting.

Programming learning & gamification

Reasearchers aiming to design and develop strategies, methodologies and tools to foster the computer programming learning, highlighting gamification to engage users in educational and business domains.


Professionals with higher qualifications in the field of research in photography, documentary and fictional cinema, directing, production, sound, photography and audiovisual direction.


Researchers with skills in three fundamental axes of design practice: laboratory experience, authorship and innovation.


Integrated Members







News & Events

Research news and events where uniMAD members are involved

Call For Papers - Special issue of Media Practice and Education Journal

By RQ |
Special issue of Media Practice and Education Journal (March 2023) Disrupting Surveillance: Media Arts Practice for a Reimagined Future

Post-Digital Letterpress Printing: Research, Education and Practice

By RQ |
Presents an overview of the convergence of traditional letterpress with contemporary digital design and fabrication practices.

Hands—On Type

By RQ |
Hands—On Type é uma iniciativa promovida pela esad–idea, Investigação em Design e Arte e pela ESAD (Matosinhos)